Flash is Not Google Friendly Says Corporate Web Design Firm Stark Logic

July 14th, 2010

The word that confuses people is “indexing”. In the SEO World, indexing content is the ability to read and archive content. Google is able to read text content in flash files if they have been correctly generated. When Google has finished reading the text content of the flash animation, it saves it in its database with all the other information about the page like the URL, title, incoming and outgoing links and 100 other factors. A good corporate web design company would design the site for computer compatibility. Now Google knows that page and has lots of information about it but for the page to show up in SERPs, Google needs to “rank” it amongst other pages.

Flash content does not rank as well as HTML content. The main problem search engines have with flash content is determining how will its contents appear in a browser. With flash, it’s more difficult for search engines to detect it because the content may be hidden for a good reason, like being part of the second “page” of a single flash file, or it may just be spam.

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Entry Filed under: Internet and Businesses Online


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